|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|

The Martech Replacement Survey
A lot has changed over the last year, but how has that affected the martech stack?
Please visit Search Engine Land for the full article.
|
|
|
|
|
| | |
|
|
|
|
|
|
|

How to tell stories using data
Actionable data storytelling strategies from Nancy Duarte at MarTech
Please visit Search Engine Land for the full article.
|
|
|
|
|

Google crawl stats report data issue
Between March 10th and March 23rd there was a data issue with the crawl stats report, no Google Search performance issues were associated with this data bug.
Please visit Search Engine Land for the full article.
|
|
|
|
|
|
|
|
|

Google's current FLoC tests aren't GDPR compliant
Questions about whether a browser assigning users into cohorts counts as a use of personal data, without consent, may be a privacy violation.
Please visit Search Engine Land for the full article.
|
|
|
|

4 local review trends to watch in 2021
It's important for businesses to not ignore the importance that reviews still have in local search results even as customer sentiment around reviews shifts.
Please visit Search Engine Land for the full article.
|
|
|
|

Zero-click Google searches rose to nearly 65% in 2020
Efforts to regulate Google aren't making a dent. And, the pandemic may have resulted in greater overall search volume, but zero-click searches may rise even further as people become more mobile.
Please visit Search Engine Land for the full article.
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|

FLoC is coming — Here's what we know so far
Google has positioned its third-party cookie replacement squarely between advertisers and users, and both sides are worried.
Please visit Search Engine Land for the full article.
|
|
|
|
| |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|

How to identify your products for Google
Manufacturers, retailers and publishers should use structured data and provide an accurate GTIN whenever possible.
Please visit Search Engine Land for the full article.
|
|
|
|
|